Polaris specialises inÂ Search EngineÂ OptimizationÂ (SEO)Â for clients within the Travel, B2B and E-commerce sectors. Utilizing our proprietary platform Bright Metricsâ„˘, our SEO services streamline a marketing manager’s requirements by providing in depth customer insights and a structured approach to SEO campaigns within overall digital marketing initiatives.
To do so, our team will analyse the current landscape and website to identify SEO opportunities for the business. Structuring objectives into quarterly milestones, account managers record benchmark statistics at the beginning of SEO campaignâ€™s so that a relevant andÂ achievableÂ strategy can be defined and agreed upon between the agency and client, building the base for achieving RoI.
Google compliant, ethical organic search campaigns
Travel, B2B, E-Commerce and Healthcare
RoI focused SEO adapted to your business
Award-winning SEO agency based in London
Strategies based on company objectives and industry audit
Structured and analytical account management
We take pride in our years of experience working with leading travel websites such as luxury hotels, resorts, holiday operators, tourist boards, and holiday reviews websites.
We know travel is a seasonal business, and integrate SEO within your digital marketing strategy, keeping in mind your service and your average cost per booking.
Utilizing our proprietary platform, Bright Metricsâ„˘,Â our B2B SEO Campaigns focus on increasing product/brand exposure through acqusition KPIs and retaining prospects through intended sales processes through retention KPIs.
Building out prospect profiles, targetting them accordingly online through SEO and Content, our B2B campaigns deliver a measurable increase in leads and eventual sales.
At Polaris, our E-commerce clients benefit from cross device SEO campaigns, focusing on user analytics and behaviour, average basket values per channel, and sector / business trend data.
Empowering you with data and insights on visitor and customer behaviour online (webwide) and onsite, we drive incremental revenues that are clearly attributable to our campaigns.
Polaris has designed and executed a number of SEO campaigns for private healthcare clients including private hospitals, clinics, and cosmetic surgeries.
We appreciate the delicate nature of communications within a healthcare campaign, and therefore utilise our 6 step due diligence process to ensure all campaigns comply with both our clients and relevant bodies.
Our proprietary Bright Metricsâ„˘ technology platform allows us to run entire organic marketing efforts all in one place.
As an ethical, search engine compliant agency, we have a stringent set of ethics which guide our services for clients. Our core objective is to assist clients in providing a relevant and useful user experience which is rewarded in sales.
Recognized for our work as a reputable SEOÂ agency in London, our team focus on both target audiences and search engine compliancy to ensure campaigns meet the requirements of both parties. Applying these ethics with Bright Metricsâ„˘, a forward thinking approach, and a proven track record in SEO, Polaris delivers campaigns which constantly evolve to meet the needs of today and tomorrow.
Blitzsport.com, the UK’s leading supplier of martial arts equipment and clothing, approached Polaris to enhance their digital offering.
Within 12 months, we successfully executed a brand strategy for Blitzsport.com which resulted in a direct increase in sales through SEO and Conversion Rate Optimisation. Read More about it here.